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  • CMOs Eye CEO Office, But Need CIOs to Get There

    Thanks to social media, mobile marketing and data analytics, the CMO is now closer to sales revenue. CMOs are among the most important executives at a company -- and they know it and want to take the next step to the CEO's office. The good news for CIOs is that they can't do it without you.

    Written by Tom Kaneshige28 Feb. 14 17:25