While knowledge management (KM) programs may seemingly sprout up out of cracks in the sidewalk, they are in fact tender plants that require cultivation, care and feeding. Siemens AG, the huge German conglomerate with 426,000 employees in 190 countries, knows this and nurtures its KM with hands-on management and constant tweaking.
Guenther Klementz, Siemens' Chief Knowledge Officer, says that KM first got started on a grass-roots level at the company in 1997 when a group of employees banded together to share their experiences. "KM here is really a bottom-up approach," Klementz says. When employees from the human resources and IT departments realized they were both separately dabbling in KM and both facing the same challenges, they went to management to ask for support for a corporatewide KM initiative. Even with disparate offices around the world and a wide variety of business units in industries such as health and transportation, Siemens represents a fertile landscape for knowledge sharing. Besides, the corporation has such an intense focus on innovation (from 1980 to 2001, the percentage of sales from products five years old or younger climbed from 48 percent to 75 percent) that a coordinated KM program makes terrific sense. A top manager at Siemens helped the KM proponents prepare a paper that eventually led to the creation of a small corporate team to coordinate KM initiatives around the company.