The top 5 technologies to deliver a unified CX
The customer engagement centre and contact centre have been integrating in silos for decades, with limited sharing of customer interaction channel functionality and data.
marketing automation - News, Features, and Slideshows
News about marketing automation
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Immigration NZ partners with Qrious for marketing programme
Appropriate migrants will be ‘seamlessly' guided through the typically complicated process of migration
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Spark buys Ubiquity to boost data analytics subsidiary Qrious
Spark has signed a conditional agreement to acquire marketing automation provider Ubiquity — which claims to be New Zealand’s only provider of “complete end-to-end marketing automation solutions” — saying the move will boost Qrious’ data analytics software business enabling it to get into the data driven marketing sector.
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4 tips to help switch marketing automation systems
What's more nerve-wracking than selecting a marketing automation system? Switching from an old platform to a new one. The transition process can be painful, but these four tips can help you avoid some of the most significant pitfalls.
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Salesforce buys AI specialist MetaMind to avoid being ‘flanked'
Salesforce's automation efforts got a big boost Monday with news that it is acquiring AI startup MetaMind.